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3D Animation

3D Animation

WHY? Doomsday Preppers

WHY? Doomsday Preppers

WHY? Doomsday Preppers

/// Overview

/// Overview

For Todd Sampson's Why?, we designed the title sequence for the "Doomsday Preppers" episode as one continuous camera move through the episode's key environments. We aimed for photorealistic, tactile 3D rather than traditional motion graphics. The lighting setup balanced the documentary's color grade with the high-contrast look of the title cards.

For Todd Sampson's Why?, we designed the title sequence for the "Doomsday Preppers" episode as one continuous camera move through the episode's key environments. We aimed for photorealistic, tactile 3D rather than traditional motion graphics. The lighting setup balanced the documentary's color grade with the high-contrast look of the title cards.

For Todd Sampson's Why?, we designed the title sequence for the "Doomsday Preppers" episode as one continuous camera move through the episode's key environments. We aimed for photorealistic, tactile 3D rather than traditional motion graphics. The lighting setup balanced the documentary's color grade with the high-contrast look of the title cards.

// General Information
Role
Motion Design, 3D Animation
Duration
3 months
Software
After Effects, Cinema 4D, Octane Render
Credits
Studio: Lafinka.tv in collaboration with The Bureau StudioCreative Director: Andrés Gomez Isaza and Keke Marc RobertsonThanks to: Alejandra Morales (creative producer), and all artists involved in the project.Host: Todd Sampson; Produced by Cordell Jigsaw ProductionsNetwork: Nine Network

/// The Challenge

/// The Challenge

The camera had to descend without a cut through connected rooms, each tied to a moment in the documentary. The spaces needed to feel lived-in, not digitally built. A strong green night-vision look also had to cover everything except key yellow elements like text and important objects.
The camera had to descend without a cut through connected rooms, each tied to a moment in the documentary. The spaces needed to feel lived-in, not digitally built. A strong green night-vision look also had to cover everything except key yellow elements like text and important objects.
The camera had to descend without a cut through connected rooms, each tied to a moment in the documentary. The spaces needed to feel lived-in, not digitally built. A strong green night-vision look also had to cover everything except key yellow elements like text and important objects.

/// The Solution

/// The Solution

We designed Kaleido as a modular, generative identity based on geometric patterns, rotations and color shifts. The video works as both a manifesto and a demo of the brand, showing logo animations, evolving patterns and real applications that express order within creative chaos.
We designed Kaleido as a modular, generative identity based on geometric patterns, rotations and color shifts. The video works as both a manifesto and a demo of the brand, showing logo animations, evolving patterns and real applications that express order within creative chaos.
We designed Kaleido as a modular, generative identity based on geometric patterns, rotations and color shifts. The video works as both a manifesto and a demo of the brand, showing logo animations, evolving patterns and real applications that express order within creative chaos.

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/// The Process

/// The Process

We started with an animatic that choreographed the camera's path through every room. Next, we modeled and textured the modular environments in Cinema 4D. Lighting and rendering were done in Octane, using light groups to separate the yellow title elements from the environment. Final timing and title integration were done in After Effects.
We started with an animatic that choreographed the camera's path through every room. Next, we modeled and textured the modular environments in Cinema 4D. Lighting and rendering were done in Octane, using light groups to separate the yellow title elements from the environment. Final timing and title integration were done in After Effects.
We started with an animatic that choreographed the camera's path through every room. Next, we modeled and textured the modular environments in Cinema 4D. Lighting and rendering were done in Octane, using light groups to separate the yellow title elements from the environment. Final timing and title integration were done in After Effects.