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3D Animation

3D Animation

Zombra

Zombra

Zombra

/// Overview

/// Overview

For the grand opening of Zombra, a restaurant in Medellín, I created an invitation video for potential clients and social media. The idea was to connect the tactile appeal of real ingredients with the brand's graphic identity, transitioning from a 3D environment into flat 2D.

For the grand opening of Zombra, a restaurant in Medellín, I created an invitation video for potential clients and social media. The idea was to connect the tactile appeal of real ingredients with the brand's graphic identity, transitioning from a 3D environment into flat 2D.

For the grand opening of Zombra, a restaurant in Medellín, I created an invitation video for potential clients and social media. The idea was to connect the tactile appeal of real ingredients with the brand's graphic identity, transitioning from a 3D environment into flat 2D.

// General Information
Role
3D Artist, Animator, Look Developer
Duration
Software
Cinema 4D, Octane Render, After Effects
Credits

/// The Challenge

/// The Challenge

The video had to bridge two opposite styles: realistic 3D rendering and flat 2D vector animation. The opening kitchen still life needed dense modeling and detailed materials to feel real. Then it had to line up with the 2D branding without breaking the camera's momentum or confusing the viewer.
The video had to bridge two opposite styles: realistic 3D rendering and flat 2D vector animation. The opening kitchen still life needed dense modeling and detailed materials to feel real. Then it had to line up with the 2D branding without breaking the camera's momentum or confusing the viewer.
The video had to bridge two opposite styles: realistic 3D rendering and flat 2D vector animation. The opening kitchen still life needed dense modeling and detailed materials to feel real. Then it had to line up with the 2D branding without breaking the camera's momentum or confusing the viewer.

/// The Solution

/// The Solution

We designed Kaleido as a modular, generative identity based on geometric patterns, rotations and color shifts. The video works as both a manifesto and a demo of the brand, showing logo animations, evolving patterns and real applications that express order within creative chaos.
We designed Kaleido as a modular, generative identity based on geometric patterns, rotations and color shifts. The video works as both a manifesto and a demo of the brand, showing logo animations, evolving patterns and real applications that express order within creative chaos.
We designed Kaleido as a modular, generative identity based on geometric patterns, rotations and color shifts. The video works as both a manifesto and a demo of the brand, showing logo animations, evolving patterns and real applications that express order within creative chaos.

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/// The Process

/// The Process

I started with blocking and an animatic to lock the camera choreography. Then I modeled and textured the kitchen objects and ingredients in Cinema 4D, using specular materials and high-resolution textures for realism. After finishing lighting and shaders in Octane, I rendered the 3D passes. In compositing, I timed the transition into the brand's 2D animation style.
I started with blocking and an animatic to lock the camera choreography. Then I modeled and textured the kitchen objects and ingredients in Cinema 4D, using specular materials and high-resolution textures for realism. After finishing lighting and shaders in Octane, I rendered the 3D passes. In compositing, I timed the transition into the brand's 2D animation style.
I started with blocking and an animatic to lock the camera choreography. Then I modeled and textured the kitchen objects and ingredients in Cinema 4D, using specular materials and high-resolution textures for realism. After finishing lighting and shaders in Octane, I rendered the 3D passes. In compositing, I timed the transition into the brand's 2D animation style.